Jennifer Williamson is Marketing Director at SVN | Saunders Ralston Dantzler Real Estate in Lakeland, Florida.
With over 17 years of direct marketing experience, Jennifer is responsible for strategy development and implementation of marketing efforts in alignment with the goals and objectives of the firm. She oversees all traditional and digital marketing strategies. Jennifer works to curate, protect, and promote the brokerage’s brand identity. She develops the advertising budget while planning and organizing appropriate advertising opportunities for the company brand, services, and property listings.
Jennifer’s experience includes business development in the A/E/C industry, product marketing, and marketing technology initiatives for a property development firm. She specializes in implementing new marketing technology, the optimization of technology investments, and marketing intelligence.
She holds a bachelor’s degree in Business Administration with a concentration in Marketing and E-Commerce and a post-graduate degree in Internet Marketing.