Lay of the Land Conference

Conference Recap Now Available

Read a report from the Lay of the Land Conference 2018 which included a special Candidate Summit. Read here.

Lay of the Land Market Report

As always, our guests received a copy of the exclusive Lay of the Land Market Report which continues to be the single source of verified Florida sales data used to evaluate market trends and land values throughout the year. You can download a copy of the 2017 report here.

Speaker Presentations

Dean Saunders: 2017 Florida Land Values

Mark Wilson: Legislative Update and Elections Outlook 

Fred Schmidt: Trends & Commercial Real Estate Outlook

Dr. Jerry Parrish: Florida Economic Update

Mark Dotzour, PhD: Economic Outlook

Sheri Lewin: A Primer on Mitigation and Conservation Banking

Event Photos


Candidate Summit Luncheon

The Candidate Summit was a special event held this year before the Lay of the Land Conference.  Candidates for Florida Governor and Florida Commissioner of Agriculture spoke individually on topics related to Florida land and agriculture. This event was sponsored by Coldwell Banker Commercial Saunders Real Estate along with agriculture and business organizations across Florida.

Lay of the Land Conference

The Lay of the Land Conference is an annual gathering of landowners, policymakers, investors and other industry affiliates who want the most accurate, current data about the Florida land market. Guest speakers will share economic, market, sales and regulatory expertise.