Invest in Self Storage Facilities: A Lucrative Opportunity in Commercial Real Estate

November 30, 2023   |   Self-Storage
row of storage units at a self storage facility

Thinking about investing in self storage facilities? Learn about the key considerations for self storage investment within commercial real estate.

Investing in self storage facilities can be a highly profitable venture within the realm of commercial real estate. In recent years, these properties have exhibited remarkable resilience, even with market fluctuations.

This comprehensive guide will delve into essential considerations when deciding to invest in self storage facilities, emphasizing the potential for lucrative returns within your commercial real estate portfolio.

Learn More About Self Storage Investments

Market Analysis

Before embarking on the journey to invest in self storage, investors should conduct a meticulous market analysis. This entails gauging local demand for self storage and identifying any existing competitors in the commercial real estate landscape.

Furthermore, you should explore innovative approaches to set your investment apart. To assist in your market analysis process, tap into valuable resources such as the local Chamber of Commerce, US Census data, real estate listings, and various online market analysis tools.


When investing in self storage, aim for a site that boasts high visibility, easy accessibility, and close proximity to your target customer base. Consider your potential location’s accessibility to major roads, transportation hubs, and other amenities.

Investors should also consult with real estate experts who can provide invaluable insights into the feasibility and viability of your commercial real estate project. These professionals will be able to address land use and zoning regulations as well.

Layout & Design

The layout and design of your self storage facility will play a pivotal role in its overall success as a commercial real estate investment. One key factor of this is determining the optimal mix of storage unit sizes based on your geographical location and market dynamics.

Additionally, you should consider the storage needs of your clients. Climate-controlled units, vehicle storage spaces, and advanced security measures may allow you to command higher rental rates.

Business Plan

Developing a comprehensive business plan is a critical step in establishing a strong foundation for your investment in self storage facilities. Your business plan should articulate your goals, target market demographics, marketing strategies, detailed financial projections, and a comprehensive operational plan.

In creating this plan, it is important to underscore what sets your facility apart from local competitors. A well-crafted business plan not only serves as a roadmap for your investment but also serves as a persuasive tool when seeking investments or loans in the commercial real estate market.


Identifying and securing the required capital for your investment in self storage is also very important. Explore various financing options, including traditional bank loans, Small Business Administration (SBA) loans, or potential private investors.

Your business plan, complete with financial projections and startup expenses, will be instrumental in securing financing for self storage investment. Lenders typically require supporting documents such as three years of tax returns, a personal financial statement, and credit scores or bank statements to assess your financial preparedness. If you lack prior experience in commercial real estate financing, consider partnering with a mentor or a commercial real estate professional.

Connect With A Real Estate Professional


While the day-to-day operations of a self storage facility may seem straightforward, effective management is essential to maintain high occupancy rates and a steady cash flow. Daily operations encompass tenant management, maintenance, security measures, customer service, administrative tasks, and much more.

It is worth noting that property management companies are available to handle the operational aspects on your behalf. If you are concerned with what it takes to operate a self storage facility, contact one of SVN | Saunders Ralston Dantzler’s property managers today.

Contact A Professional

Investment in self storage facilities offers promising financial prospects within the dynamic landscape of commercial real estate. Conducting thorough market research, selecting an optimal location, designing an efficient facility, crafting a robust business plan, securing the necessary capital, and managing day-to-day operations effectively are pivotal steps toward ensuring the success of your self storage investment.

Are you ready to explore self storage as a commercial real estate investment? Contact a commercial real estate advisor at SVN | Saunders Ralston Dantler today to get started. Our expert team of advisors is equipped with the necessary tools and skills to enhance your investment portfolio.

David Hungerford
David aims to provide dynamic analysis strategies to locate the most efficient sites for each client. He is the mapping specialist within the firm which gives him an insider look on site selection and site-in-search analysis. David values each client as if they were his own family. His previo...